A Fork Full of Earth is an organic catering company based in Marin County, California. Since 2015, they have crafted fresh, seasonal menus for important milestones and casual gatherings alike, partnering closely with local farms and artisans. They asked Noise 13 to refresh their logo and website, to reflect the high-end quality of their services.
Our first task was to update Fork Full’s logo. We simplified the forms and applied a new, rich color palette, retaining the strengths of the original logo and maintaining brand awareness. The result was a dignified, quiet mark that honored the legacy of the company.
For the website, we designed a clean, classic layout that is simple and intuitive to navigate. Large hero images allow gorgeous food photography to shine, and subtle animations add elevated softness to the website experience. A rich palette of greens, blues and golds grounds the typography and complements the clear wayfinding. We even created a set of custom watercolor illustrations, adding an organic, expressive detail to make the website come alive.
The result is a fresh, welcoming web and mobile experience that celebrates coastal California cuisine and the Fork Full legacy. We can’t wait to see what they’ll serve up next.