Identity, Business Cards & Stationery

Hotel Frank

Brochure

Hotel Frank

Door Tags

Hotel Frank

Exterior Signage

Hotel Frank

HOTEL FRANK

San Francisco

As the newest addition to the Personality Hotels collection, Hotel Frank was in need of branding from the ground up.

THE SOLUTION:

With inspiration from the newly designed interior, we created a graphic identity system that heightens the bold, forward-thinking philosophy of Hotel Frank. With color, pattern and a candid tone, the identity fluidly integrates with the Personality Hotel Collection, while maintaining a unique voice of its own.